URSUS from Lublin and ORLEN Oil strenghten cooperation2015-01-12

Not by chance, Lublin has been chosen as a place of start of cooperation between two companies with Polish capital.

- Lublin is a strong center of automotive industry. There are located companies that operate on a global scale and URSUS is a pioneer in this sector. We promote actively all initiatives that contribute to development of Lublin, in particular in key sectors, like automotive – said Krzysztof Żuk, the Mayor of Lublin.

Development of the market of agricultural machines market inspires to enhance and expand the offer with modern lubricating products dedicated to this sector. Their quality is confirmed  by use of the line PLATINUM Agro by the leading producer of tractors, the company URSUS from Lublin. The latest technology of oils will assure safety of work of agricultural machines, used in various and often harsh conditions, will contribute to reduce fuel consumption and will allow longer periods between oil changes.

 - Both companies ORLEN Oil and URSUS have strong positions in their sectors. Every Polish farmer knows well both brands. Common actions with URSUS is an opportunity for strengthening our position on the domestic market Both companies have great aspirations and required potential to become important partner for agricultural business not only in Europe, but also outside Europe. Thus, „good, because it’s Polish” in this case will mean the highest quality of the offered products -  emphasizes Marcin Gralewski, the president of ORLEN Oil.
- Conclusion of this agreement results from implementation of  the carefully planned strategy of  reconstruction of the modern brand, which Ursus became. Just such actions are what we call „new era” in promotion of quality of our products – says Karol Zarajczyk, the president of Ursus S.A. – I believe that the cooperation will soon translate into real commercial and marketing effects for both companies, and modern farmers will appreciate the comprehensive offer – he adds.

The company ORLEN OIL, operating within the Capital Group ORLEN S.A. comprehensively deal with production and distribution of lubricating products. Products ORLEN Oil include, among others, high-quality oils for automotive – PLATINUM, ORLEN OIL and oils ULTOR for engines in trucks and buses. Quality of products offered by ORLEN OIL are confirmed by its approvals of well-known producers of cars and industrial machinery. 

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